Friday, October 24, 2014

It's all about being social!

The past couple of weeks in class we have been giving presentations on different social media platforms. We have covered it all from Facebook and Twitter to YouTube and podcasts. These presentations have given me a deeper insight to each of the different platforms. I now understand each of them better and have learned new facts that I didn’t know before.

I learned about the different circles people can join on Google + to stay connected to people with the same interests. Facebook is one of the better social media platforms for brands to promote their mission and values. Snapchat is becoming a social media platform that businesses are starting to use to stay connect with their customers by offering coupons and behind the scenes material. YouTube is a great way to advertise your business using quirky attention getting stratigies. Businesses are attempting to use as many social media platforms as possible to keep up with their consumers and to stay connected.


These presentations were extremely helpful for our social media project for the College of Liberal Arts and Human Sciences at Virginia Tech. Now that we have all heard presentations about the different platforms we can make our social media action plan or as like to call it our social media strategy guide. By looking at how different brands are using these social media platforms we have a better understanding of how we want to strategize our plan for the CLAHS.  

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