The social
media project is in the beginning stages but after today’s class things will be
coming together faster and smoother. Dr. Robert Stephens, Associate Dean of
Undergraduate Academic Affairs and Monica Kimbrell, Student Recruitment &
Career Development Director spoke to us today about the need of a social media
plan for the College of Liberal Arts & Human Sciences. I am really excited
to work on this with my group throughout the semester.
Social media
is a fascinating subject to me and I love learning and finding new strategies
to implicate. This past summer I was able to work with social media for my
internship. I was able to analyze the different platforms that the athletic
department uses to reach their audience and study the other 14 schools in the
ACC.
My first
assignment for our group project was to evaluate Virginia Tech’s social media
and CLAHS. I found very valuable information with looking at their different
platforms. Both the school and CLAHS attempt to post to twitter and Facebook
each day. The CLAHS has areas that need improvement but Dr. Stephens and Ms.
Kimbrell are open to hear our ideas. Another part of my job in the first step
of research is to look at two other schools within the state of Virginia and
evaluate their social media plan. I think that it is a smart idea to compare
Virginia Tech and the CLAHS to two other schools in the state. It will be good
to see where Tech is compared to the other schools and see what the other
schools are doing that we aren’t doing. I’m really excited about this project
and I can’t wait to see our finished plan.
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